Mastering Previsualization: Unlocking the Key to Successful Shoots

Previsualization, or "previz," is a powerful tool for filmmakers to plan and execute their shoots precisely and efficiently. This detailed planning method allows for creative adjustments on the go and is invaluable when working with a low budget and high concept. 

In this blog post, we'll explore the benefits of previsualization and share examples of how it has been successfully used in real-life projects.

The Power of Previsualization

Previsualization allows filmmakers to create a detailed 3D model of their shoot, including set locations, actors, and camera angles. This gives them a clear vision of what they need on the day of the shoot and makes creating a detailed shot list easier.

One example of previsualization in action was during the creation of an advertisement for Elders Real Estate in the Riverland. The shoot involved working with sausage dogs, which can be challenging due to their unpredictable behaviour. Using previsualization, the team could plan the shoot around the animals and adjust on set as needed.

Previsualization for High Concept Projects

Previsualization is particularly useful for high-concept projects with limited budgets. In a series of ads for Elders, the production team had to film three 15-second commercials in just four and a half hours. By meticulously planning and creating a detailed 3D set of the location, we could shoot all three ads before ever stepping foot on set.

Creative Flexibility on Set

Another advantage of previsualization is that it allows for creative flexibility on set. By having a clear plan, filmmakers have the mental space to develop new ideas and adjust as needed. For example, during the dog commercial, the team had to swap out one of the dogs that weren't performing as expected. Since we had already planned the shoot using previsualization, we knew exactly how to make the commercial work.

Overcoming Challenges with Previsualization

Previsualization can also help filmmakers overcome challenges and make creative decisions on set. For instance, during the dog commercial, the team realised that getting the shots of the dogs looking over the fence would take a lot of work. By using previsualization, we could see this issue ahead of time and decide to shoot the scene in front of a green screen instead.

Previsualization is an essential tool for filmmakers looking to plan and execute their shoots with precision and efficiency. Whether working with a low budget or tackling a high-concept project, previz allows for creative flexibility and problem-solving on set. By investing time and effort into previsualization, filmmakers can unlock the key to a successful shoot and create unforgettable visual stories.

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