Strategic Storytelling for Businesses and Organisations
Clear, emotionally engaging video that communicates your work with purpose and impact.
We approach corporate video like a documentary, uncovering the narrative that connects with your audience.
More Than Just a Corporate Video
Many organisations know they need video, but struggle to shape the message, structure the story, or create something that genuinely connects.
Too often, corporate videos become overly scripted, information-heavy, or visually polished but emotionally flat.
Effective communication starts with narrative.
When Strategic Storytelling Is Right
This service is ideal when you need to:
• Communicate meaningful work or impact
• Strengthen brand credibility
• Share organisational values or culture
• Engage stakeholders or clients
• Launch or explain a significant initiative
A Documentary-Inspired Approach
Our background in news and documentary production shapes how we approach corporate storytelling. We ask the right questions and draw out authentic responses that feel natural on camera.
Every project begins by clarifying your goals and audience, then shaping a clear narrative before production starts. Whether simplifying complex topics or guiding talent, we focus on clarity, confidence, and genuine delivery.
The result is a video that feels purposeful and engaging, not staged or overproduced.
Featured Projects
Ashborn Industries - History
Variety SA- Emerson’s Story
Downer - Cultural Heritage
SA Water Reservoir Events
PIRSA - SARDI Irrigated Crops
Golden Grove High - Bullying No Way Day
CASE STUDY
Ashborn Industries
Ashborn Industries approached our video production company to create a comprehensive corporate video package. The package included a documentary-style corporate video covering the company's history and services, a series of commercials, and a short hook film to engage potential clients.
Corporate Video
For the corporate video, Ashborn Industries wanted to narrate their journey from modest beginnings to future developments, showcasing the unique attributes that define the company. We adopted a documentary-style approach and crafted a comprehensive video that could function as a standalone piece or be broken down into three smaller segments. The video featured interviews with key personnel, archival footage, and captivating visuals, providing an in-depth look at the company's history, services, and commitment to innovation.
Hook Film
Ashborn Industries sought to convey a relatable story illustrating how many of their customers initially discovered Ashborn during a time of need. This short film aimed to remind both current and potential clients of the crucial role the pallet industry plays in supporting businesses worldwide. We created an emotionally captivating narrative that resonated with the target audience and showcased the company's value proposition.
Commercials
To effectively highlight Ashborn Industries' products, we decided to showcase clients utilizing them in real-life scenarios. We produced a series of commercials that demonstrated the versatility, durability, and reliability of Ashborn's pallet solutions across various industries. This approach allowed potential customers to envision the benefits of partnering with Ashborn Industries for their pallet needs.